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Cubitts is an independent British spectacles and sunglasses company, from King's Cross, London. They offer a range of handmade frames which go through fifty crafted stages over the course of six weeks. 101-AD are proud to continue a collaboration, following the success of Cubitts, Jermyn Street, with this dynamic and forward looking retail brand. Under the artistic and creative direction of Tom Broughton, Cubitts establish a subtle English cool through their interior architecture.
Each location engages in a respectful exploration of the buildings narrative, it’s wider context informing the spaces story
Client: Cubitts
Concept Design: Deidra Hodgson
Executive Architecture and Project Management: 101-AD